Links de utilidad

- BBC country profiles

- BBC special reports

- The Wall Street Journal News (Español)

- The Economist

- Forrester Research

- Foreign Affairs (Español)

- American Marketing Association

- Academy of Marketing Science

- Strategic Planning Society

- National Human Resources Association

- Endeavor

- Financial Times on Entrepreneurship

- MateriaBiz

- BBVA: Economic, financial and markets information

- CNN Audio and Video Podcasts

Libros recomendados

- Cost & Effect: Using Integrated Cost Systems to Drive Profitability and Performance
Robert S. Kaplan and Robin Cooper.
Harvard Business School Press.

- Wharton on Dynamic Competitive Strategy
G. Day, D. Reibstein. Wiley.

- The Strategy-Focused Organization: How Balanced Scorecard Companies Thrive in the New Business Environment
R. Kaplan, D. Norton.
Harvard Business School Press.

- Transnational Management: Text and Cases
Christopher A. Bartlett, Sumantra Ghoshal, Christopher Bartlett, and Julian Birkinshaw.
McGraw-Hill.

- Kellogg on Branding: The Marketing Faculty of The Kellogg School of Management
Philip Kotler and Alice Tybout

- Strategy Maps: Converting Intangible Assets into Tangible Outcomes
Robert S. Kaplan and David P. Norton.
Harvard Business School Press.

- Emotional Branding: The New Paradigm for Connecting Brands to People
Marc Gobe, Marc Gob, and Sergio Zyman

- Cuentos Chinos: El engaño de Washington, la Mentira Populista y la Esperanza de América Latina
Andres Oppenheimer

- The World Is Flat [Updated and Expanded]: A Brief History of the Twenty-first Century Thomas L. Friedman

- Kellogg on Strategy : Concepts, Tools, and Frameworks for Practitioners
David Dranove and Sonia Marciano

Artículos y lecturas

- Global Competitive index

- El Desarrollismo. Un Modelo de Gobierno Nacional y Gestión Empresarial

- Latin America competitiveness report 2006